Comprehensive SEO and copywriting consultancy for a leading unicorn startup in Germany

Charles isn't an average startup. As one of Germany's top 5 breakthrough companies in 2023, this Berlin-based Meta official partner is transforming how businesses worldwide sell and communicate through WhatsApp. But being innovative in one market doesn't automatically translate to success in another.

The Challenge

Charles was ready to dominate the Italian market, but their content wasn't. They needed more than translation—they needed localization that would resonate, engage, and convert Italian businesses looking to leverage WhatsApp for commerce.

Our Approach

We took a two-pronged strategy:

Content Localization & OptimizationOur copywriters didn't just translate—they transformed. Every blog post was carefully adapted to maintain Charles's distinctive voice while speaking directly to Italian business owners. We reviewed and optimized existing content, ensuring every word worked harder to connect with the target audience.

Strategic SEO ImplementationWe conducted comprehensive SEO optimization across the entire blog, targeting high-value keywords in the WhatsApp marketing and transactional commerce space. Our focus: position Charles as the go-to authority for Italian businesses exploring conversational commerce.

The Results

The numbers tell the story:

• Prime search rankings for competitive transactional commerce and WhatsApp marketing keywords
• Significant organic traffic growth from the Italian market
• Measurable conversion rate increases as the right audience found the right content

Charles's Italian expansion now has the digital foundation it needs to scale—proving that great localization paired with strategic SEO creates real business impact.